typo negative

In my ever-increasing experience, people who I otherwise don't really respect (though this is generally through a screen and I don't actually know them, so this might all be some form of internet mirage: caused by hot air, inferior) often liken some new word or phrase to something in 1984, the book, usually as examples of Doublethink or Newspeak. I haven't read that book since I was a kid and maybe I should go back to it, but I vaguely remember thinking those concepts were kinda unrealistic, but fun enough for science/dystopian fiction. And Orwell was, I can imagine, probably going for some metaphorical effect with those terms anyway. At least that's why I read science/dystopian fiction, as a funhouse mirror on contemporary stuff.

These people who I don't really respect usually, it seems to me, get hung up on some new euphemistic (or seemingly more and more often simply non-rude) term replacing some newly-beloved sneer. The new word or phrase is taken to be some instance of doublethink-inducing newspeak or whatever and therefor in effect an attack on their very minds (though I suspect these new terms make the old ones just all the more juicy and potent. There are words that have come to be bad in my lifetime that I use among friends and I can definitely attest to this feeling). 

There is another sort of people, who I also don't really respect, who seem to see it as their duty to fight back against this sort of discomfort with new words, or at least condescend to it. When someone complains that a word is 'made up', this group swoops in to say something like: 'wait till you find out about literally all other words' or something like that. This always seemed a little needlessly deliberately obtuse because though it's in some sense true that all words are made up, there is still an obvious and real felt distinction between 'cat' and 'toyotathon'

I think this defense of new terms, in some people I know, leads them to a sort of passive credulity when it comes to any new term, mistaking corporate marketing (because more and more of their view of the world is delivered to them through their omnipresent corporate screens) and social engineering for something other than that. Or leads them to these, to my mind, unthinking pivots to old words as some sort of remake or gritty reboot spurred by non-profits trying to stand-out from the crowd and secure new money. out: 'equality', in: 'equity' (my dimwitted ass can never remember what the distinction is supposed to be, but I always thought equity was some stockmarket, real estate, capitalism term, dunno).

This is all just lead up to this thought I had: it's funny to think of terms like 'body-positive' or 'sex-positive' as pitch-perfect examples of newspeak.